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For undergraduate and MBA strategic management or business policy courses. This is the book that enables students to TRANSFER conceptual classroom LEARNING to strategic application in their professional lives.
| Best Sellers Rank | #2,970,237 in Books ( See Top 100 in Books ) #2,548 in Business Management (Books) #2,617 in Strategy & Competition #4,925 in Strategic Business Planning |
| Customer Reviews | 4.2 out of 5 stars 69 Reviews |
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