Nudge : Improving Decisions About Health, Wealth And Happiness By Thaler, Richard H & Sunstein, Cass R - Paperback

good

الكتاب رائع لكن جودة الطباعة سيئة بالنسبة للسعر

Eye-opening, I would strongly recommend this reading, together with the classical Kahnemann, to all high school students to prepare them for life

Excelente conteúdo. Quem se interessa por economia irá se interessar fortemente por esse livro. A economia comportamental é apresentada e exemplificada com maestria.

Nobel prize winner tag made me not read this book. I thought no way I could read and understand a work of Nobel prize winner that too from the field of behavioral economics. Five minutes in to the book and I couldn't put this down. Thaler had laid out his Nobel prize winning nudge theory for everyone in easily understandable way. Stories, real world examples, friendly potshots at his coauthor Sunstein, have been deployed skillfully to make us aware of mental shortcuts and tricks that are almost always uselful but also make us humans vulnerable sometimes. An excellent read!

Muy buen libro, tal como se muestra en la descripción del mismoM u y r e c o m e n d a b l e