Why am I paying nearly $60 for this toy when in all major chain stores it costs $29.99?

RRT gave a very condescending answer, but a true one. Another answer is that the manufacturer underestimated demand, and then scalpers bought up the available stock to sell at twice the cost.

Why is this Voyager figure, that is typically worth 30, going for 200 to 700? Do these sellers think people will pay that much for a Hasbro figure?

I’d say since it’s one of the first few waves it’s typically not found at normal retailers anymore. So these scalpers think they can just sky rocket the prices. In my opinion I feel like a die hard collector may pay that amount but I myself would never pay those ridiculous prices. Now luckily when I found mine I only paid $55 for it but I’d definitely rather pay that than some ridiculous price like $200 to $700. Trust me though some of the sellers are taking things too far! I feel your pain😂

Product Dimensions	17.78 x 8.26 x 24.13 cm; 140 g
Manufacturer recommended age	8 years and up
Item model number	E0978
Language:	English
Number of Puzzle Pieces	1
Assembly Required	No
Scale	1:18
Batteries Required?	No
Batteries Included?	No
Material Type(s)	Iron
Remote Control Included?	No
Radio Control Suitability	play, collecting
Color	Silver
ASIN	B075LFS1RT

Transformers Studio Series Number 14: Voyager Class Autobot Ironhide

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