Iroiro Natural Premium Semi-Permanent Hair Color 20 Purple 8oz

This is my favorite purple! It just fades to lighter purple, maybe a slight blue tone. This is the least blue toned purple I've been able to find. I love love love the iro iro.

Several times ordering Iroiro in Purple, never had an issue. If you bleach the heck out of your hair like me for bright vivid colors, this dye is super conditioning. It stains but I have never had a stain stay longer than a couple weeks in my bathroom, but also I don't just wait for it to go away lol I do clean it periodically.It's also just cheaper to get it off Amazon, Sallys sells the 4oz for about $20 where I live so this 8oz lasts me a while!

Love this brand for how long the color stays. Fashion colors are typically super quick to fade but these give at least a month of wear! Some colors even stay “too good” lol

i love the results!! got a lotta compliments! i thought that it wouldnt be enough for my hair, but thank god the 8 oz was enough.i bleached my hair first then after 3 months i lightened my peekaboos, then in a month i toned it. (for reference)

Great color, works on all different hair levels from light to even my more darker hair tones. With washing my hair only a couple times a week, it lasted me about 2 and a half months. Only downside is that it stains bad! It didn't stain my skin too bad since I used Vaseline but it did stain my tub. If you use this, also get acetone nail polish remover as this was the only thing that worked to get the stain out!

Iroiro was recommended by my stylist and I will not use anything else now. Highly pigmented, it covers my gray really well and lasts longer than Overtone and Punky Colour, which I have used previously. However, DO WEAR GLOVES and be careful of your porcelain because it WILL stain if you don't watch it.The colors also blend really well for new, fun shades!

I love this brand of dye. It doesn’t damage the hair as much as some of the other ones we have used. The colors are vibrant and last for a long time.

I’ve been using this for a few years and love it! The vivids are vibrant, the color actually makes my hair softer, it doesn’t have a chemical smell, and it lasts a while (as long as properly washed in cold water).