Survey Methodology

Although the statistics in this book are a bit beyond my ken, the basic concepts of survey design including inference, measurement, survey error, target population, sampling frame, etcetera, are explained with crystal clear language and ample examples from actual research. In addition the introductory chapter provides background on the history of surveys and gives numerous case studies of various surveys and their purpose and how they were designed. Even though this book may not be complete in providing everything to be known about surveys, it is in fact a fabulous introduction to survey methods for those who are new to it.

Best reference text on surveys. Covers sampling, non-response, survey type and question design. Best textbook on the market on this theme.

The book was well received, in good condition

This book covers the topic in meticulous detail. I've recently been tasked with creating a survey and ordered this book to self train in the topic. I also reviewed some of the academic literature in the field to get some more specialized/short pieces on the topic. This book offers fantastic coverage of the topic with clear examples of the most likely types of trouble you will encounter. The statistics is not too bad. I haven't had a statistics class but 3 semesters of calculus, 3 semesters of applied math and a semester of statistical mechanics was more than sufficient preparation. The hard part was reading the book. The writing leans towards long & dry. The equations were quite the relief from the prose. So short and to the point.However, the most important element in the survey process was left out. Politics. There isn't too much you can do when management from several levels above you, grabs hold of the process and offers a survey that fails to collect the right data, attempts make one question do the work of two or more, flat out asks the wrong question and throws in a few pointless questions for fun and giggles. Thank goodness a few of my suggested questions made it in unscathed and we have some interpretable and useful data.Some of the survey recipients are also co-workers and I was privileged to hear their opinion. They did not know which questions I'd written vs. the others. But as I named "their" questions vs. "my" questions, the questions were quickly sorted into "pointless" vs "knew their stuff'. I would like to give credit to this book and thanks to the authors for saving me from the scathing opinions flying during that meeting.And now it is up to me to draw up some conclusions and write a believable report using this mess of....data.

This is a textbook on survey methodology, written by a group of methodologists who specialize in it. It is an advanced text, intended for use with doctoral level research.The content is quite thorough. The reader is brought through the various methods used to construct and test the viability of a survey and examples from real life surveys are used to convey the messages. There are some advanced statistics discussed in here and there is an assumption that you will be somewhat literate in advanced statistics when reading.The reason I gave this book 3 stars is because the Kindle version appears to have been formatted and edited by a chimpanzee. There are spaces in the middle of numerous words, especially the word "often" which really wrecks havoc when one is trying to comprehend the more advanced chapters. For the price, the publisher could have done a much better job. This is nothing against the authors who did well with the content. It's not their fault that the electronic version was rushed.

Came in NEW condition!

The book was a great additiont other books I have read. It provided me with information about survey methodology and would recommend this book to anyone interested in the subject matter.

The book arrived in great shape and was on time. What I expected to received based on what was advertised online. Thanks a lot, great work.