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🎯 Design smarter, not harder — the ultimate graphic design foundation for the modern creative.
Graphic Design: The New Basics is a revised and expanded edition of a celebrated primer by Ellen Lupton and Jennifer Cole Phillips. It covers essential design concepts such as color, grids, typography, and data visualization, blending clear explanations with rich visual examples. With 16 new pages of student and professional work and a 4.6-star rating from over 900 reviews, this book is a must-have foundational resource for aspiring and professional graphic designers alike.




| ASIN | 161689332X |
| Best Sellers Rank | 127,519 in Books ( See Top 100 in Books ) 563 in Graphic Design Books 1,180 in Drawing (Books) |
| Customer reviews | 4.6 4.6 out of 5 stars (940) |
| Dimensions | 20.96 x 1.91 x 22.86 cm |
| Edition | (Second Edition, Revised and Expanded) |
| ISBN-10 | 9781616893323 |
| ISBN-13 | 978-1616893323 |
| Item weight | 806 g |
| Language | English |
| Print length | 264 pages |
| Publication date | 7 July 2015 |
| Publisher | Princeton Architectural Press |
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