What does rice water do?

Rice water is rich in amino acids and is known to restore damage, prevent future breakage and reveal healthier and smoother hair. it is thought to contain amino acids, b vitamins, vitamin 3, minerals and antioxidants.

what does Izumi mean?

‘Izumi’ means ‘fountain’ in Japanese and illustrates the yu-su-ru tradition of bathing the hair with rice water, a centuries old practice where geishas would dip their long hair in rice water to promote overall hair health, strength, and shine.

What benefits does Izumi tonic provide?

Izumi tonic strengthens and thickens fragile hair while reducing the appearance of split ends and breakage. when used as a system, hair is left 30x stronger and thicker, and split ends are reduced by 91%.

Can I use this if I have color-treated hair?

Yes, all Shu Uemura art of hair products are color safe - including the Izumi tonic collection. the Izumi tonic collection will help to strengthen any damage created from color or lightener services.

What type of hair is this good for?

The Izumi tonic collection is ideal for curly, wavy or straight hair types and fine to medium hair texture. Izumi tonic helps to strengthen hair that is fragile due to mechanical damage from heat or tools.

Manufacturer	SHU UEMURA
Item model number	3474637136505
Product Dimensions	5.31 x 5.31 x 19.3 cm; 227 g
ASIN	B0BSXQD2G7

shu uemura art of hairGorgeous Shop Shu Uemura Izumi Tonic Strengthening Conditioner 250ml

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