Global Marketing Management
Product ID: 8208805
🌍Global marketing focus
🎓MBA-level academic rigor
📚Comprehensive real-world cases
E£ 38138
1
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Description
🌐 Unlock global marketing genius—because your career deserves the world.
- TIMELESS REFERENCE - A solid, well-reviewed edition that remains relevant despite minimal visuals.
- CASE DRIVEN LEARNING - Engage with diverse, real-time cases spanning consumer to high-tech markets.
- MBA STANDARD CONTENT - Trusted by top business schools for rigorous, practical insights.
- VALUE PACKED USED COPY - Get premium content at a fraction of the cost—smart investment for future leaders.
- GLOBAL MARKETING MASTERY - Dive deep into international marketing strategies shaping global business.
Global Marketing Management is a leading MBA textbook offering comprehensive international marketing cases across various industries. This used edition provides rigorous academic content favored by business schools, delivering practical insights despite its minimalist design. Ideal for professionals seeking a cost-effective, authoritative resource to master global marketing strategies.
Specifications
| Best Sellers Rank | #3,169,498 in Books ( See Top 100 in Books ) #436 in Multilevel Marketing (Books) #671 in Global Marketing (Books) #796 in International Business (Books) |
| Customer Reviews | 4.1 out of 5 stars 40 Reviews |
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