L'OREAL TECHNIQUEHiColor Red HiLights - Intense Red Highlights for Dark Hair, No Pre-Lightening, Rich No-Drip Creme, Easy Application

I use the “Red” and have for a long time. I love how Bright it is and that it completely gets rid of all of my gray hair. I have a lot of hair so I use two boxes and I still end up running out by the time I’m finished.

Lifts great on dark hair. Use this if you have dark hair and are looking to lift to a lighter shade. I have dark brown hair and used this to lift from mid shaft to ends a red color. Have used many times and always works great.

Ame este color, siempre lo uso para retocar mis cabello,

Yesssss the best hair color I’ve used to get my hair bright red having dark brown hair myself.

I absolutely love this. I know it's for hilights, but I use it on my entire head. The most beautiful bright red ever!

I use this hair dye for the bottom of my hair only. The red is vibrant, but it really only last about 3 weeks, before fading. The salon dye would last about 5-6 weeks. It's not an issue to color more often, but i wish it would last a bit longer. Easy to apply. Strong smell. Use gloves and a smock.

for my girlies , PUTTING YALL ON!! works amazing for red hair. it’s very vibrant. of course it depends on your hair history. it won’t show up bright over black box dyed hair !

I loved this dye, it doesn't damage my hair and it has a beautiful color.