IT Cosmetics Lash Blowout Mascara, Black - Lifts, Volumizes & Separates Lashes - Unique Wand Developed with Drybar - Contains Biotin - 0.24 fl oz

Love! Waterproof, and long lasting. Makes me eye lashing full and lengthy.

Best mascara I have ever used. Really allows sparse lashes to shine.

Fir me it’s the perfect mascara.

This is my favorite mascara - but why not give it 5 stars?This mascara is incredibly volumizing and lengthening, more than any other I’ve tried.The color is a deep black, and really brings out your eyes.However, (though I don’t believe it is advertised as waterproof) it certainly is not waterproof!When I wear this mascara it does bleed onto my under eyes often and definitely raccoons when crying.I prefer a non-water proof mascara so that it is easier to remove, however, this is also not the easier mascara to get off your lashes.I typically have to use a makeup remover wipe and/or a cotton pad with an oil based remover to get all of it off.Otherwise, this mascara is fantastic. It elevates my look tenfold compared to my other mascaras. It’s definitely my favorite despite the above listed reasons.

I ordered this because of the good reputation for ITS Cosmetics. It has the perfectly shaped brush to put on your lashes! No other brands does that except Hourglass brand.However, it was dried out and clumpy. Very disappointed. So, I thought maybe it dried up because of storage failure and also during transportion of the product.I ordered another to try; not giving up !I got the 2nd one delivered and it was dry.So, I figured out how to regenerated this product. I have a bottle of Hyaluronic acid ; so I put a few drops(10) and stood it upright for overnight.Next day , I shook it up and that worked. The mascara was smooth and a good consistency.I have been using with success! It goes on easy; no clumps during the day. Lifts and cover the lashes good.I recommend this product.

This eye mascara is the best on the market !! I bought my first one in 2021 and I just purchased another one! Yes, it last Me that long! Its expensive but so worth it

I have used another mascara from this company and for a similar price. That one comes in a royal blue tube and is water resistant. This one has a cool tube but that’s where the excitement stops! I won’t order it again.

This is my holy grail mascara. I put all of the homies onto this tube of magic, and everyone loves it. This is the only mascara I've tried that make your lashes ACTUALLY look 2-3x longer and fuller without giving you clumpy lashes. I don't even need to curl my lashes for this stuff to make it look like I have falsies on. 10/10, excellent product.