Does anyone put this on the night before or right before cooking?

Some of our customers do exactly that (apply the night before) and others have said that it dulls the spices.

How long will the 3 lb last?

I’ve done 4 briskets 17-20 pounds and probably 10 pounds of steaks with my regular size bottle and there’s about a 1/4 left. So 3 pounds should last a while.

I dry brine my steaks for 1-2 days before cooking and don’t need to add additional salt. Is it possible to order a salt free Carnivore Black?

That's a great question but I don't know. I can tell you from experience that it's not by any means over salty. You can always add a little, try it and see, if it's too salty try adding some at the beginning of your brine and holf off on other salted seasonings

Salt, pepper, garlic, onion, et al, make sense, because they add flavors. Why dust my steak with charcoal? Remove flavors? "Look" tastier?

My opinion on black is that it seals in the flavors of the steak and gives it a more intense flavor!

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🔥 Elevate your grill game with Texas’ boldest bark!

TEXAS MADE BOLDNESS - Crafted by BBQ expert Jess Pryles for authentic, smoky flavor that commands the grill.
GENEROUS SHAKER SIZE - 13 oz of premium rub ensures you’re always ready to elevate your next cookout or backyard feast.
LEGENDARY BARK BUILDER - Transforms steaks, brisket, and burgers with a signature activated charcoal crust that’s pure BBQ magic.
HEALTH CONSCIOUS CARNIVORE - Gluten-free, MSG-free, and keto-friendly—indulge in bold flavor without compromise.
RESTAURANT QUALITY RESULTS - Bring professional-grade BBQ flavor home and impress every guest with every bite.

Hardcore Carnivore Black is a 13 oz activated charcoal meat seasoning rub, expertly crafted in Texas by BBQ pro Jess Pryles. Designed for steak, brisket, burgers, and all your grilling and smoking needs, it delivers a bold, smoky crust while being gluten-free, MSG-free, and keto-friendly. Perfect for serious grillers seeking restaurant-quality flavor at home.

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