AmeriColorSoft Gel Paste Food Color.75-Ounce, Ivory

This ivory color give a nice ivory to icing. When added to other gel colors it gves a nice vintage color. Lovely!

It doesn't take a lot to get the color you want, and there is very little taste. My favorite so far.

I use Americolor almost exclusively for my cake decorating. I can control how strong or subtle the colors are. It has worked well with buttercream, came batter, royal icing, and fondant!

Great product

This brand of gel paste food coloring is awesome. In my opinion way better then wiltons food coloring! It also is a very reasonable price. I will be ordering this brand again in various shades!