LG Electronics LG SIGNATURE OLED77G7P 77-Inch 4K HDR Smart OLED TV (2017 Model)

My TV arrived yesterday and after I left the office, I took it home and started the setup process. This is my first OLED TV, but I am not new nor am I uneducated when it comes to high end audio/visual components. This particular TV is replacing Samsung's flagship 78" curved UN78HU9000FXZA in my primary viewing room - which I purchased about 2 years ago. Removing the TV from the box was quite easy and straightforward. Once the box top and protective padding was removed, I was able to fully remove it from the bottom of the box and place it face down on a huge ottoman so I could work on the base. My A/V arrangement in this room allows for the TV to sit on its base so I carefully pulled up on the base (which comes in the folded position for shipping) until it clicked into place. Once in the locked position, there are 16 screws that need to be installed to keep the base locked in a 90 degree position. 8 screws get inserted on the back of the TV and 8 screws go on the bottom of the base. The base installation instructions were not very clear on this and I actually had to get online in order to figure it out, but you do not want to stand the TV in an upright position until all the screws are inserted in their proper locations and tightened. If you plan to hang the TV on a wall, there is a different set of instructions for doing this. Once the stand was secure, I was able to lift the TV and place it in my entertainment center. Obviously this is a two person job. Connecting the TV is also pretty easy but I have all separate A/V components and my TV really only acts as a monitor so my connection consisted of one HDMI cable. All audio is processed by my Arcam AV950 and McIntosh MC207 amplifier, so I don't use any of the TV's internal audio functions and cannot fairly comment on them. On startup the TV walks you through the normal menu functions such as, zip code, WiFi network login, viewer preferences (store display or home use) as well as some audio options and input method. Now for the good stuff... I took about an hour or so to really dial the picture in the way that I prefer it, but you will find that there are plenty of adjustments that you can make. OLED's are known for their stark contrast between black and colored areas of the picture. The one thing I noticed immediately in comparison to the Samsung, was the complete lack of a very slight halo around a bright subject against a black background, which I had grown accustomed to seeing with the Samsung, especially in low light scenes. In general and with little to no picture adjustments, I could immediately see a sharper and brighter image than what I was used to watching previously. Watching the Monday night football game was also pretty stunning. The green of the playing field against the players' uniforms was simply awesome. Watching a dark shadow scene in "Ray Donovan" proved to also not disappoint. I can't say enough about the contrast between light and dark images and how accurately this TV projects them. Viewing the picture from an extreme left or right angle also proved to be quite pleasing. I was able to stand back and look at the TV from an extreme viewing angle and still see the image perfectly fine. Going from the curved viewing surface of the Samsung back to a traditional flat panel was quite a pleasant surprise that I hadn't contemplated. In the end, I toggled between "Vivid" and "Standard" picture settings but as you would expect, you can customize any setting you wish. My TV needed an update which it accomplished on its own without any issues. All in all, this is one amazing TV. I frankly have not seen anything that even comes close to it since back when Pioneer Elite introduced the KURO line of plasma TV's (I still own a 65" KURO). I have not tried any 4K media yet, but I feel very confident that I will not be disappointed. If you can afford to spend $13K on a TV, I can assure you that you won't be disappointed. The TV seems to be well made and the single sheet of glass that acts as the viewing surface is very cool. As with all things electronic, especially new things, if you have heartburn over spending that kind of money on a TV, keep in mind that when LG introduced their first OLED models last year, the price tag was $24K for the 77" model. Waiting a year and buying it for $13K makes me feel a whole lot better than if I had spent $24K.

The picture is absolutely not for longevity. And this particular line states it is higher end and premier customer service but that couldn’t be farther from the truth. The picture was great for a couple of years because I used Apple TV only and not the TVs native apps and smart features. Apple TV goes into screensaver mode… I made the mistake of using the TVs app YouTube TV and turned it on for my dogs when I left for work. I didn’t notice the guide was on. After ONLY ONE DAY of the guide being on the tv, you can see the YouTube icon and guide on the tv all the time!!! It looks so awful you can’t even enjoy a show at all anymore! It’s like what is the point of even getting a tv? And I spent a ton for this 2.5yrs ago. LG is impossible to talk too. I bought the tv as a warehouse deal so they won’t even talk to me. If it was an Amazon issue, I would’ve seen it right away. It’s obviously a manufacturer issue. Like OLED technology is crap. Don’t waste your money on LG. Go with better service.

Originally priced at nearly $8,000.00, I could not pass the opportunity to consider purchasing this TV. We also own the 55 inch C9 LG OLED so we were aware of the great quality OLED we would be getting with this TV. We went with the 65 inch from the seller and it shipped fast. We mounted it using a the recommended LG wall mount in our basement and, the TV is just stellar! I saw other reviews but NO VERTICAL BANDING on our end! The TV comes with two remotes and have classy gold finishes to them and makes using the TV so easy. The apps and the internet are very quick and we have not had any issues at all. While the sound is really great, you still may want to consider getting a great quality soundbar and woofer. Other than that, I would highly recommend this LG Signature TV to anyone - Best TV I have ever owned and we love it!

The picture quality of this tv is amazing. I have read the reviews of some people and they have talked about the vertical banding and let me tell you I have none on my tv. I highly recommend this tv 4k looks so real without the soap opera effect. The 4k picture quality is one of the best I have seen so far. I watched avatar and it look so nice I felt like I was in movie.

I waited a bit because I was concerned about OLED burn in. But I'm not too concerned after thinking it through. I made sure all the screensaver features on my devices were active. Other than that, I wont leave the tv on when I'm not watching it, wont leave something on pause for an extended period of time, and I'm conscious of static logos on tv broadcasts. The image on this tv is literally better than anything ever made. I bought the LG slim mount made for this TV and install was easy. I love the wallpaper TV in the signature series as well, but I bought this TV for the bedroom and wanted a wall mount with a slight tilt. Very pleased with this purchase.

Clear Display

the glass reflects everything infront of it. Picture quality is unacceptable.

I love this TV. The picture quality is roughly the same as every 65" oled I looked at. The audio quality is surprisingly good. I chose this over less expensive models more for how it looks - especially when it's turned off. Which it is 95% of the time. It looks fantastic in my living room, and fits my preference toward clean, uncluttered home decor. It looks like a big pane of glass - almost frightfully thin. It actually looks pretty unobtrusive - for a gigantic television.