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A**T
Smart advice a novice can grasp!
Worth the read. No degree in economics needed! Plain English. Great advice.
J**N
Helped lay a foundation to understand how to select companies
I was recently told by a friend to purchase a stock, and shortly after I bought some shares (the next day), the price went up $10-$15.I then looked up the science of buying stocks and learned more about the term ‘fundamental analysis’. This book provided me, someone who mainly went with my gut feeling when making a stock purchase, some fundamentals of how to more consistently pick a good company and build my portfolio. I would definitely recommend reading it as a primer. It wasn’t dense but definitely jam packed with great information.
T**S
Easy Money Matters
I found this second book by EZ Penn to be a good resource to learn more about creating your portfolio and understanding how to invest. I am sharing this with my 19 year old son because I want him to understand how managing his money, investing with some understanding can effect his future. Well written and the language is not intimidating. I recommend this book!
D**Y
Easy to read, conversational approach to understanding fundamental analysis for investing in stocks.
I found this book to be an easy to read, conversational sharing of fundamental analysis concepts and terms to evaluate companies and select stocks for a personal portfolio and what is clear or hiding between stock report figures. The theme is long-term, positive, and realistic to analyze stocks, companies and their management and products for long term investment. There is a nice glossary at the end to define the jargon and each chapter has an optional quiz. I like the personal stories from the author about his approaches and about companies and stock investing history to learn how analysts view reports and select stocks for investment. The chapters are clear with current examples and deep enough to follow successfully but without being too complicated for a new investor to utilize. Overall the book makes it fun to learn about stocks and stock reports.
J**N
Easy to understand, and good sequence of learning.
I loved this book. The author took each chapter to explain a different aspect of analysis. The book explained each ratio and then with actual numbers to help check your understanding. This book will not make me a millionaire in the short term but I now understand how to invest with more confidence than speculation in a business.
S**N
well organized book on fundamental analysis for beginners
A.Z Penn does a good job explaining the basics of fundamental analysis .... he uses the income statement, the balance sheet, and the statement of cash flows for Amazon... information on ratio analysis is given along with many helpful hints on how to analyze companies, especially if you are thinking of buying stock in those companies.... a few test questions are at the end of the chapters, with the answers given at the back of the book... a link to five free videos is given in the book to help you learn concepts about technical analysis and charting... the book was published in 2022 and is certainly up to date.. with the bear market of 2022 and 2023 well underway, it is increasingly important to be able to value stocks appropriately and to see if the companies have the financial strength to survive this bear market.... fundamental analysis can tell you if you have a reasonable company to invest in, and technical analysis plus overall market conditions can tell you if it is the correct time to buy a stock... 5 stars for A.Z Penn .... steven vig
O**
Simply putting it,an amazing book
This is the most comprehensive, and hands on approach book I have read, and it is amazing the level of detail the author expresses on it.I would strongly recommend this book to any beginner, even if they haven't determined wich plan of investment they would take.one of the most positive elements on this book is that you get the most contemporaneous, and up to date financial information on the most known companies in the US stocks market.I simply love it, and I hope to get it in audible soon,so I can listen to it, over and over
T**.
Easy to follow and informative
If you're a beginner investor, I highly recommend picking up this book. Any type of investing can be daunting, but AZ Penn helps cut through what's usually very difficult concepts with informative background and explanations.What I like most is that it's easy to follow. I find a lot of investing books jump around a bit. That's understandable since there's so much ground to cover, but AZ Penn clearly outlined this book before he set out to write it. It's extremely comprehensive and detailed, without it feeling like it's overbearing. I also like the quizzes, which help to ensure understanding and retention. Fundamental analysis is just that - understanding how to analyze potential investments on a fundamental technical basis. Highly recommended.
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