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✨ Root perfection that lasts till your next shampoo—because your hair deserves the WOW factor!
COLOR WOW Root Cover Up is a mineral-based, semi-permanent powder that instantly conceals greys and root regrowth with light-reflective pigments. It resists water, sweat, and humidity, lasts until shampooed out, and doubles as a brow filler. Designed for ageing and thinning hair, it creates a natural, multi-dimensional look without wax or stiffness, making it the go-to solution for professional, on-the-go root touch-ups.
| ASIN | B07229BG2F |
| Benefits | This root cover up powder instantly conceals greys and fills in roots with a natural, blendable finish that stays put until shampooed. |
| Best Sellers Rank | 5,016 in Beauty ( See Top 100 in Beauty ) 10 in Hair Mascaras |
| Brand | COLOR WOW |
| Brand Name | COLOR WOW |
| Colour | Dark Blonde |
| Container Type | Box |
| Country Of Origin | China |
| Customer Reviews | 4.0 out of 5 stars 4,311 Reviews |
| Global Trade Identification Number | 05060150185472 |
| Hair Color Permanence | Semi-Permanent |
| Hair Type | Ageing |
| Hair type | Ageing |
| Item Form | Powder |
| Item Type Name | Powder Regrowth Cover |
| Item Weight | 2 Grams |
| Item form | Powder |
| Manufacturer | COLOR WOW |
| Manufacturer Part Number | CW547 |
| Material Features | Cruelty Free |
| Material Type Free | Ammonia Free |
| Model Number | CW547 |
| Number of Items | 1 |
| Package information | Box |
| Product benefits | This root cover up powder instantly conceals greys and fills in roots with a natural, blendable finish that stays put until shampooed. Product benefits This root cover up powder instantly conceals greys and fills in roots with a natural, blendable finish that stays put until shampooed. See more |
| Recommended Uses For Product | salon |
| Unit Count | 2.1 gram |
F**Y
WOW It works!
Great product, does what is says on the tin. A little expensive but it works!
R**D
The only one I'll buy
This might be more expensive than other brands, but this is the only one I've found which works without really feeling like my roots are caked. It covers grey well - but dab it on using the brush as opposed to brushing on. Good for thinning hair by making it appear thicker at the scalp. Good to use in between root dye appointments. Lasts until the next wash. This is the only one I'll buy now.
K**M
Don't waste your money
Paid nearly £30 for this and it was a total waste of money. I ordered platinum to cover my dark roots and the label on the box said platinum/blonde so not sure if one product counts as two colours as they also had a blonde option. It was a powdery yellow colour and nowhere near platinum. Coverage was useless, a cheap eyeshadow would do the same. Maybe the dark browns are better.
G**A
Not much cover up at all
Didn’t cover roots as much as I expected.. & my roots were not that noticeable . Better to use a permanent root cover
M**Y
No roots!
I have used this before, it may seem expensive but, it does a good job, I hold my roots down flat and brush it on, it’s really simple to use. Perfect as a cover up between salon appointments and much easier than using a dye, It also seems to stay on the roots until you shampoo it out. I really wouldn't risk using anything else now, because it gives a natural looking cover and works well for me.
L**A
Love this product
Love this, it means I can leave my hair up to 12 weeks before I need a half head of highlights, which really helps me maintain the condition of my dyed blonde hair and I have been able to grow it alot longer and in better condition.
A**R
Expected more
This product was recommended to me by my hairdresser so I was expecting great things, and she chose the colour I needed. However, to get coverage, I do need to put an awful lot of product on, and it takes me absolutely ages. When my hairdresser next comes round I shall ask her to show me how she uses it in case I am doing anything wrong in which case I will be back and edit this review. I do feel though that this is very expensive for what you get, and the results it has provided so far. I cannot lie, I am a little disappointed.
E**S
Great colour match and coverage
Just arrived and I’ve done a patch test and colour red matches perfect for my ginger (coloured) hair and gave good coverage. This will be perfect for my holiday to hide grey as regrowth comes through - can’t wait to use to see how it lasts
A**I
Super Produkt
Habe meine Haare rot gefärbt und leider ist der Haaransatz schnell weiss. Das Puder ist einfach super,hält auch bei Regen und wenn man extrem schwitzt. Es ist einfach mit dem Pinsel aufzutragen und die weissen Haare sind sofort verschwunden. Es ist zwar nicht billig,aber sein Geld 100% wert.Kann dieses Produkt nur weiterempfehlen. Werde es mit wieder bestellen.
B**M
Ja, ich bin bis jetzt sehr zufrieden!
Es ist perfekt für grauen Ansätze, deckt schön und ich bin sehr zufrieden. Die Lieferung war auch sehr zügig.
A**E
Klappt!
Ich kann meinen doch sehr dunklen Ansatz damit großartig kaschieren. Das Puder deckt natürlich nicht völlig ab, aber der dunkel/hell Kontrast wird wesentlich geringer. Wenn mal keine Zeit fürs Nachfärben ist, kann man es mit dem Produkt durchaus etwas hinauszögern...
H**A
Il couvre tout à fait les cheveux blancs au prochain lavage, je suis satisfaite, je recommande
Il couvre vraiment les cheveux blancs, je suis satisfait même avec de l’eau qui pleut ça se retire pas, il est Waterproof, vu que je me lave les cheveux, je suis satisfaite, je recommande
A**A
Great.
Works well for hiding root colour.
Trustpilot
5 days ago
1 month ago