What's the difference between the old and new version in terms of both ingredients and effects?

Thank you for asking. The new stuff does not work. We were so concerned that what we got was a counterfeit, that we bought more product at a brick and mortar store that had old stock. And sure enough there was a difference. The new formula does not form the hair, and feels watery. This is disappointing because we have been using this stuff for a few decades.

Is the formula the same with the new labeling?

Yes ... I've not seen any changes to the product quality, consistency, or ability to hold. I started using it as an alternate to "Crew Comb".

Will this work on chin length hair styled in a slick back? If so, is it best to apply to damp or dry hair? Is the hold good?

It can work for chin hair. The performance would depend on hair thickness. This product provides medium hold. For me it works better on damp hair. Ocassionally, during non-ideal situations, I use it on dry hair but it tends to form globs if not careful. Damp hair is best for uniform distribution.

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💼 Style that works as hard as you do.

NATURAL POLISHED SHINE - Achieve a subtle shine that says 'professional and polished' without looking greasy.
EASY APPLICATION NO FUSS - Cream texture glides on smoothly, giving you pliability and control without stiffness.
EFFORTLESS ALL DAY CONTROL - Medium hold that keeps your style sharp from morning meetings to after-hours networking.
UNIVERSAL HAIR COMPATIBILITY - Formulated to work seamlessly on all hair types—because your style should never be limited.
THICKER FULLER LOOK INSTANTLY - Softens and swells hair shafts for that enviable volume boost, perfect for a confident presence.

American Crew Forming Cream offers medium hold and shine with a versatile cream formula designed for all hair types. It provides excellent pliability while thickening hair shafts for a fuller, natural look—ideal for professionals seeking effortless, polished hairstyles.

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Are the products genuine and authentic?+

Yes, all products are sourced directly from authorized retailers in the US, UK, UAE and India. We maintain strict quality control processes and verify each product before shipping. All items come with applicable manufacturer warranties and are covered by our standard return policy.

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Delivery times vary by destination country, typically ranging from 3-9 business days. Each order is fully trackable through our system. We handle all customs clearance and use reliable courier partners for last-mile delivery. You'll receive regular updates about your order status via email and our app.

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Desertcart is an international e-commerce platform operating since 2014. We securely process thousands of orders globally each day. Every product goes through our quality verification process before delivery, and we provide end-to-end order tracking, 24/7 customer support, and a comprehensive returns policy to ensure a safe shopping experience.

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Our prices include the product cost, international shipping, import duties, customs clearance, and local delivery charges. We handle all customs and import procedures, ensuring there are no hidden fees upon delivery. PRO members receive additional benefits including free shipping.

E£ 3710

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EGYPTstore

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Trustpilot

TrustScore 4.5 | 7,300+ reviews

Anita G.

Good experience, but the tracking updates could be better.

2 months ago

Anjali K.

The product quality is outstanding. Exactly what I needed for my work.

1 month ago

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Package dimensions	6.8 x 6.7 x 4.2 centimetres
Package Weight	0.12 Kilograms
Item dimensions L x W x H	10 x 5 x 1.3 centimetres
Item weight	4 Ounces
Brand	American Crew
Format	Cream
Volume	88.72 Millilitres
Item model number	33401124014
Product Dimensions	10 x 5 x 1.27 cm; 113.4 g
ASIN	B0BQCW2XFJ

American CrewForming Cream with Medium Hold & Shine, Gifts For Men, For Shape & Thickening, Cream Texture for All Hair Types, Hair Styling for Men - 85g

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