Chemical GuysAIR_101_16 New Car Smell Premium Air Freshener and Odor Eliminator, Long-Lasting Scent, Great for Cars, Trucks, SUVs, RVs & More, 16 fl oz

I really like this air freshener! The Chemical Guys New Car Smell does exactly what it promises—it refreshes the interior and leaves a clean, pleasant scent that feels like stepping into a brand-new vehicle. The fragrance is not overpowering, but strong enough to eliminate lingering odors from food, pets, or daily use.A little goes a long way, so one bottle lasts quite a while, making it a good value for the size. I’ve used it in both my car and SUV, and it works great in both. If you’re looking to revive that fresh new-car vibe, this product is definitely worth it.

Here’s a very honest answer incase anyone was wondering. I bought this item without reading any reviews. After reading a few after I purchased I saw many people unpleased with the smell but I still wanted to test it myself as I’m pretty good at telling whether an item is worth it or not. From my experience I can say this, I understand why people complained about the smell, I’ll be honest and say when you first spray the bottle, it does smell like complete doodoo, BUT, when the smell settles in and airs out, it really DOES smell like a new car. So yes be aware that at first it will smell completely terrible probably from how strong the scent it, but with time and after you let it breathe a bit, I promise it really does end up smelling like a new car!

I would probably mimic what others have said on this product. First, let me say that I am very meticulous with my vehicles. I always keep them extremely clean inside and out. I really don’t have a need for an air freshener. I use a leather cleaner and conditioning product and a lot of people will get in my ~4 year old vehicle and wonder how it still “smells new”. I don’t think it smells new, but what they are smelling is that conditioner. Anyway, I love the smell of a new car. If I found a product, even an air freshener product (which I otherwise don’t use) that would give me that, I’d be all over it. I will say this and get it out of the way right now… if you are in the same position as me, this product DOES NOT give your car a new car smell as it advertises. The smell is clean… somewhat reminiscent of a new plastic smell. New car smell is much more than new plastic, however. I mean, the smell isn’t bad. It’s just not new car. I like it. It’s growing on me. I just bought a new to me used vehicle. It didn’t smell bad inside, but I’ve been using this product religiously to try and get the “new car smell”. I am spraying it directly onto the carpets and floor mats as well as putting the AC on max and spraying under the dash to let it take it up into the vents. I find that you do need to refresh daily or every other day to keep the smell prominent. It doesn’t last as long as I’d expect. It also takes quite a number of sprays. I bought a 16oz bottle to try and it’s lasted me about 2 weeks. I did like it enough that I just bought the 20oz bottle and will continue to use the product and see how it does. Whether I continue it after that’s or not remains to be seen. So all in all, I like the product. The scent is good. It is not a new car scent. If that’s what you’re hoping for, you may be disappointed.

I have a 2023 with 20k miles. This stuff is AMAZING. Made my car smell brand new and not in a fake way. I wish they had air fresheners in this scent. Anyone who gets in my car compliments me saying my car smells brand new.

My car hasn't had "new car" smell for several years, and the best substitute I could find was a questionable cleaning solution used by a local car wash that rapidly faded into an unpleasant odor. I was looking for something fairly long-lived that would offer a pleasant fragrance without a heavy floral or artificial tone. The Chemical Guys are one of the few companies on the market offering a liquid spray air freshener rather than a gummy gel or a felted tree of some kind, so I purchased this hoping for an alternative. Shipping and delivery were quick, and I soon was spritzing my car.The smell isn't the same as "new car," but it does have a solid, clean quality that falls somewhere between a new memory foam mattress topper and vinyl. A fainter undertone to my sensitive nose comes off almost woodsy, like when the wind turns in a pine forest. When undiluted, the smell can be a bit strong, but the strength wears off after 30 minutes to an hour. The mellow fragrance stays subtle and unobtrusive, doing its job to freshen up the car and remove traces of unwanted odors. I wish it stayed stronger because I enjoyed that first whiff and the transition.The bottle contains a generous amount of air freshening solution. Dilution (at 1:1 to 2:1 ratio of water to air freshener) can lengthen the life considerably, depending on how large your vehicle is and how saturated you want the scent. I intend to try a 2.5 or 3:1 ratio to see whether that modifies the scent much. Adding a cup to the carpet cleaner when washing the interior upholstery is also very effective for getting the scent.My main beef: it doesn't last that long. I feel the need to reapply in my car fairly often to maintain the beneficial effects, while your mileage may vary with a smaller vehicle.Do NOT apply this directly to upholstery or plastic without doing a spot test first. The fabric side of my door got a direct hit and I can still see the outline 48 hours later. Time to pull out the carpet cleaner and do some deep cleansing on the affected area.The Chemical Guys instruct owners to spritz in the air, preferably in a restricted, out of the way place. My cargo hatch and under the seats worked very well. The gentlemen at my usual oil change place also apply Febreeze and air freshener products like this directly to the cabin air filters, though I don't know whether this is recommended.